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Strategy Director navigating strict claims for creator, expert, and advocacy-led campaigns.
Aug 13, 2026
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9 min read
Brands are racing to figure out how to show up in AI search. That means paying attention to the people, communities and sources explaining them outside their own channels.
This Week in Influence
+2
Aug 4, 2026
5 min read
Fake doctors, a lawsuit over a dosage chart, and a disclosure nobody's checking.
Jul 31, 2026
8 min read
Why the most expensive creators to buy are the ones that look safest.
Jan 1, 2026
6 min read
The Real OUAI We Built a Lasting Partnership! Let’s talk about nonprofits and corporations.
Cold pitching is dead. Visibility, curiosity, and human connection are the new deal flow.
